Case Study: Karma Diva Green Cleaning
Client: Karma Diva Green Cleaning
Industry: Green Cleaning & Environmental Wellness
Services Provided: HR Compliance, Organizational Restructuring, Talent Conversion, SOP Development, Coaching
Background
Kirstin Burg, the passionate founder of Karma Diva Green Cleaning, had built her company from the ground up with grit, heart, and hustle. But as the business grew, so did the demands of managing people, processes, and compliance and she was juggling it all without a clear system. Like many purpose-driven founders, Kirstin knew she needed structure, but traditional HR models didn’t align with the soulful, impact-centered work her team was doing.
That’s where HR MOM stepped in.
The Challenge
Before HR MOM:
- Most of the team were independent contractors, creating confusion in expectations and legal compliance.
- There was no standardized onboarding or internal training process.
- The company lacked documented Standard Operating Procedures (SOPs), policies, or a unified employee handbook.
- There was no HR strategy to support business growth, and payroll was becoming a challenge.
Karma Diva needed more than forms and checklists, they needed a real partner to help build a sustainable internal structure and cultivate a thriving work culture.
The HR MOM Transformation
Working with HR MOM through the Survive Plan, Karma Diva gained:
- A complete organizational restructuring, converting 1099 contractors into W-2 employees.
- A fresh, clear, and compliant Employee Handbook and SOP manual.
- A fully built onboarding and training system that set new hires up for success.
- A tailored payroll system aligned with company growth.
- Biweekly CEO coaching sessions to support Kirstin in becoming the HR-aligned leader her team deserved.
But more than all of this, Kirstin gained confidence, clarity, and peace of mind.
“For real, the women behind HR MOM are not just professionals, they are straight-up divine intervention for small business owners. They gave me language, structure, and most importantly… freedom. I now lead with confidence, and my team feels it too.
If you’re a founder with heart and vision, this is the HR support you didn’t even know you needed.”
— Kirstin Burg, CEO, Karma Diva Green Cleaning
Results That Made a Difference
- Compliance was secured, every policy, document, and process aligned with regulations.
- The team became confident and committed, there was clear roles, structured onboarding, and improved retention.
- The founder stepped into empowered leadership, leading with clarity, strategy, and renewed focus.
- The business positioned itself for scalable growth, ready for grants, long-term sustainability, and operational excellence.
Today, Karma Diva thrives with a powerful blend of purpose and process, leading with heart, backed by smart HR systems.
If you’re a purpose-driven business owner who’s tired of guessing your way through HR……Let’s build the systems that honor your people, protect your growth, and bring your vision to life.
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